Alterian and Mobile Cloud agree to New Partnership bringing Customer Experience into Front and Back Office solutions
Alterian and Mobile Cloud today announced a new strategic partnership for the use of Alterian’s Real-Time Customer Experience Platform to enable Mobile Cloud to match new customer-facing communications to existing back-office operations processes.
‘We are very excited about this new partnership with Mobile Cloud. We like to partner with experts in particular fields, and Mobile Cloud are true leaders and innovators in front and back-office automation. They recognize the value of using the Alterian Real-Time CX platform to now extend their RPA capabilities further into customer-facing digital touchpoints. By combining data from across the entire customer lifecycle, insight from individual customer journeys, Voice of The Customer feedback and automation and customer communication expertise in the front and back office, they can help companies accelerate their digital transformation” says Bob Hale, CEO at Alterian. “We have been hugely impressed with the expertise of the whole Mobile Cloud team, their solutions ranging from strategy to accelerated implementations really stand out. The impact of Covid-19 means well-planned fast-track implementations that drive ROI are more important than ever”
“We are delighted to be partnering with Alterian. They provide a market-leading Real-Time CX technology we think will really help our clients eliminate, automate and optimise customer and organisational effort from their front and back-office processes” says Martin Meikle-Small, Managing Director at Mobile Cloud. “This partnership is about more than technology. We have been really impressed with Alterian’s 20+ year heritage in marketing, their ability to turn insight into action, and the expertise of the team. We are really looking forward to working together with the whole Alterian team and rolling out the solution to both existing and new clients.”
The benefits of this new partnership for clients include:
- Ability to directly link customer-facing applications to new back-office processes, driving better customer experiences and satisfaction in real-time.
- A more personalized back-office experience based on customer value and behaviour.
- Faster reaction to customer behaviour and reducing or eliminating customer effort.
About Alterian
Alterian has a 20-year history of delivering leading real-time customer experience (CX) solutions to brands across the US, UK and Australia. Alterian have been recognized as a Leader in The Forrester Wave™: Journey Orchestration Platforms, Q2 2020 and received the highest score possible in the Journey Orchestration, Quality of Visualization, Client Experience, Usability, and the Commercial Model criteria.
Key features of Alterian’s leading Real-time Customer Experience Platform:
- Insight and AI-driven decisioning
- Personalize to consumers in real-time
- Comprehensive real-time reporting
- Integrate and turbo-charge existing channels and systems
- Scalable model customized to business needs
Read more about Alterian’s Real-time Customer Experience Platform and unique approach.
